In the Land of the Post-Literate, the Visual is King

Audiences rarely read all the way through even short blog posts, often satisfying themselves with just the headlines and first paragraph. In that sense, they're post-literate—reading is no longer the primary way they consume information. Today, no one can put up a post or an article that contains nothing but text and expect it to be effective. That's why visuals are so important.

Traditionally, text is the main event and visuals are decoration. But if you think an image to go along with your written piece is nice but not mandatory, think again. At a time when people merely skim most blog posts or articles, visuals are a crucial part of the package.

When people to describe themselves as “visual learners” it means they expect visuals to be part of the learning process. And that applies not just to print and web experiences but also to live events, which is why bringing in visuals through graphic recording and facilitation is so beneficial. More visuals and better visuals is what Breakthrough Visuals is all about. If you want to rule the media landscape, get in touch and let us help you earn your crown!

 

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The Art World We Want at PAFA

On January 31, the Philadelphia Academy of the Fine Arts asked me to record a conversation among students and staff about changes they'd like to see in the culture of the art world , inspired by the controversy around the artist Chuck Close, whose work is featured in a special exhibit at the museum. The chart is included in the show, which runs until April 8.

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Cartoons Gratis

Included in each newsletter is a cartoon to use at no cost. Just click the link for a 300dpi jpeg you can copy to your desktop. All I ask is that you don't get rid of the web URL or signature. And if you thanked Breakthrough Visuals in a caption, that'd be nice too. You can see more free cartoons here.

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Free Cartoon Collection

A collection of cartoons created for various business blogs, free for your enjoyment. Read or download the pdf  here. If you like what you see, let's talk about how we can add cartoons to your blog!

Blog Cartoons PDF